The inaugural Michigan Political Communication Workshop welcomed renowned political science and communication scholar Shanto Iyengar from Stanford University. Iyengar presented a talk entitled “Fear and Loathing across Party Lines.”
Iyengar began by considering the current polarized state of American politics. Both parties moving toward ideological poles has resulted in policy gridlock (see: government shutdown, debt ceiling negotiations). But does this polarization extend to the public in general? To answer this question, Iyengar measured individual resentment with both explicit and implicit measures.
For an explicit measure, Iyengar turned to survey evidence. The American National Election Studies (ANES) indeed illustrates a significant decline in ratings of the other party based on feeling thermometer questions. Likewise, social distance between parties has increased over time, as measured by stereotypes of party supporters and marriage across party lines. In fact, this out-group animosity marks a deeper divide than other considerations, even race (see graph below).
But these surveys gauge animosity at the conscious level. Iyengar also believes mental operations concerning out-party evaluations occur outside of conscious awareness. So, along with Sean J. Westwood, Iyengar pioneered implicit measures of out-party animosity. Specifically, Iyengar and Westwood adapted the Implicit Association Test— originally used to capture racism – to political parties. Interestingly, the IAT also captured this animosity, although the polarization was more pronounced with the explicit survey measures. The chart on the left shows the starker divide between Democrats and Republicans using the feeling thermometer; the chart on the right shows the difference with the IAT.
Iyengar also adapted classic economic games to test implicit out-party animosity. Both games allow the participant to share a proportion of money provided by the researchers. Interestingly, participants gave less to out-party opponents. Iyengar cites this as evidence of implicit out-party bias.
Together, these results suggest marked party polarization. The hostility is so strong that politicians running on a bipartisan platform are likely to be out of step with public opinion.